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3.1 — Match the Entry Point to the User, Not the Capability · Core
| Entry point | Who it's for |
|---|---|
| Claude.ai | Individuals, ad-hoc drafting/research/analysis, no integration needed |
| Claude.ai Projects | Non-technical teams with a repeated workflow needing shared, persistent instructions |
| Claude API | Engineering teams building an integrated product or automation |
| Claude Code | Developers doing agentic coding and codebase work |
| Claude in Chrome / for Excel | Users who need Claude in-context inside a browser or spreadsheet, without switching tabs |
The decision rule: name the user before naming the entry point. "Same model underneath" is not a valid reason to recommend the API to a non-technical team — Claude.ai Projects is simpler, cheaper, and immediately usable for a team with no engineering resources. Recommending the API "for everything because it's the most powerful and flexible" is a named exam anti-pattern: it optimizes for raw capability instead of matching the actual user and job.
3.2 — The Three Model Tiers and Their Trade-Off · Core
| Tier | Optimizes for | Pick it when |
|---|---|---|
| Top (Opus class) | Hardest reasoning, long-horizon work | Complex, low-volume, failure is expensive |
| Balanced (Sonnet class) | Capability + cost + latency together | The default for most production workloads |
| Fast (Haiku class) | Lowest cost/latency | High-volume, well-bounded tasks (classification, routing, extraction) |
Default to Sonnet. Move to Haiku once measurement shows the cheaper tier holds accuracy; move to Opus only once evals show Sonnet actually falls short. "Best available model everywhere" is not a strategy — a team that ran Opus on every step of a 5-step pipeline (including simple intent classification) saw 7× cost and 2.3s vs. 800ms target latency, with no change in customer satisfaction.
Routing beats a single model at scale: a Haiku classifier triages requests and escalates only the hard slice to a capable tier — cutting cost with no quality cliff on the easy majority.